Dr. Ashraf Sheta

(LinkedIn)

Ahmed Sheta (AS) for Consultancy and Training, Egypt

Dr. Ashraf Sheta is a pioneer of knowledge management in Egypt and the region and earned the first doctorate in knowledge management from the Arab Academy for Science, Technology and Maritime Transport (AASMT). His doctoral research examined how learning organization and knowledge management practices drive private-sector performance, and it was later published as a book.

Over three decades, he has bridged academia and practice as a manufacturing executive; he was a professor at the American University in Cairo and a strategic advisor to GIZ, UNESCO, ILO, USAID, and the European Union, embedding learning and knowledge-sharing into strategy, governance, and innovation.

The author of more than 55 publications has won two international awards for teaching cases, including the EFMD Family Business Case Writing Award. Dr. Sheta is also a novelist, with his novel Not Enough Memory to Forget published in 2026. He is Founder and CEO of Ashraf Sheta Consultancy and Training.